Updated: Facebook Places a 'Game Changer,' Says Analyst
Facebook is not launching a mobile phone. But it does want to help ignite location-based Web advertising and commerce.
During a press event on Wednesday (Nov. 3), Facebook CEO Mark Zuckerberg bluntly shot down rumors of a Facebook phone with a simple “No.”
According to Zuckerberg, the company already reaches 200 million mobile users across the globe—up from 65 million just a year ago. In short, there is little need to launch a standalone phone when Facebook can develop platforms and applications across numerous devices like the iPhone and various Android phones.
Instead the company is looking to pour its efforts into its recently launched Foursquare knockoff Facebook Places by partnering with various local businesses.
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