Upcoming Facebook for Business Webinars

Facebook for Business has several webinars on tap covering topics including Instagram, lead ads, Messenger, dynamic product ads, Slideshow and local awareness ads.

Facebook for Business has several webinars on tap covering topics including Instagram, lead ads, Messenger, dynamic product ads, Slideshow and local awareness ads.

The social network offered details on the webinars in a Facebook for Business post:

Getting the Most Out of Facebook and Instagram Together, April 26: Learn how and why to run campaigns across Facebook, Instagram and Facebook Audience Network. Through this webinar, you’ll get guidance on when to advertise on the platforms together versus separately, learn creative best practices and see other advertisers’ examples and success stories. Register now.

Getting the Most Out of Facebook’s Lead Ads, April 28: Get the leads that matter most to your business. Lead ads give people a quick and privacy-safe way to sign up to get information from businesses. Through this webinar, you’ll learn the benefits of lead ads, get tips on how to use them for higher-quality leads and see other advertisers’ results and case studies. Register now.

Advanced Performance Marketing on Instagram, May 5: Learn how to maximize the performance of your direct-response campaigns on Instagram. Our product team will cover best practices, including targeting, bidding, creative, reporting and optimization. Register now.

Messenger Best Practices, May 26: More people than ever are messaging businesses on Facebook. Using Messenger on your page is a great way to connect with the people that matter most to your business. Learn how to use this valuable communication channel in the most effective way. Register now.

Best Practices for Maximizing Success With Dynamic Ads, June 9: Dynamic ads enable advertisers to promote their entire product catalog on Facebook. Through this webinar, you’ll learn how to set up dynamic ads (including setting up the Facebook pixel and app events, prepare your product catalog, optimize for product sales and choose your target audiences. Register now.

Going Global With Facebook, June 15: Whether you’re just starting to think about expanding to new countries or are already reaching international audiences, this webinar will give you an overview of Facebook offerings for cross-border marketers, insights on optimizing your campaigns for global audiences and best practices from experienced global businesses. Register now.

What’s New With Slideshows on Facebook, June 29: Slideshows on Facebook are helping businesses of all sizes capture people’s attention with video. Find out how to get started, learn to create a Slideshow video campaign in minutes and hear success stories from businesses around the world. Register now.

Local Awareness Ads—The Right Place at the Right Time, June 30: Local awareness ads are the best way to reach people near your business. Through this webinar, you’ll learn how businesses with multiple locations can share a locally relevant message, at scale. Our team will also share best practices and success stories. Register now.