Unmetric Names New Head Of Global Marketing
Former Young & Rubicam Creative Culturalist Rick Liebling joined social benchmarking platform Unmetric as head of global marketing, and the company also announced the additions of Frito-Lay, American Airlines, and Deep Focus to its client base.
Former Young & Rubicam Creative Culturalist Rick Liebling joined social benchmarking platform Unmetric as head of global marketing, and the company also announced the additions of Frito-Lay, American Airlines, and Deep Focus to its client base.
While at Y&R, Liebling worked with clients including Foot Action, the U.S. Olympic Committee, Hillshire Farm, and Dannon on consumer behavior and how brands and consumers interact with culture.
Prior to Y&R, Liebling’s work history includes MasterCard, Gillette, Sony Ericsson, Verizon, General Mills, Diageo, and the New York Yankees.
Liebling said in a release announcing his new role at Unmetric:
I was blown away by both the quality of the product and the team at Unmetric.
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