Univison Interactive Media Partners With impreMedia
The digital division of Univision Communications Inc. — “Univision Interactive Media, Inc.” — has partnered with impreMedia Digital, LLC to exchange content geared towards a Latino audience across multiple platforms. The companies are already in the process of sharing content online and in print, with plans for “full deployment” later this year.
As part of the arrangement, impreMedia will be provided with a feed from “Lo Ultimo,” Univision.com’s music channel. ImpreMedia can then use info from the feed to display as articles and video clips on its national and local music sites.
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