University Lets Professor Who Created Its Online PR Program Go

Kent State University’s School of Journalism and Mass Communication earned a bit of bad PR today for pulling what we call “a dick move“: choosing not to renew the contract of a non-tenure instructor who helped create its groundbreaking online PR masters program.

The summary: Kent State hired Gene Sasso, a longtime PR pro, to help create a program that has “generated $6M in revenue” over two years and then told him that it would not consider his review and that he would not be returning as a lecturer.

It

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in