HBO And Mass Relevance Team Up On A First-Of-Its Kind Twitter True Blood Promotion
TV history is about to be made, with HBO’s first-ever live social media event in celebration of the Season 6 premiere of cult favorite True Blood.
This Sunday, June 16 before the premiere, 13 cast members will kick off the programming with HBO’s first-ever real-time broadcast from the set of Fangtasia, the after-dark bar and nightclub where humans and vampires mingle, in partnership with Mass Relevance.
The two-part pre-show social media production kicks off at 9 a.m.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in