Twitter Takes to the Air
Several airlines have joined the Twitter party, with mixed results, AdAge.com reported.
JetBlue has amassed 885,000 followers, and other airlines are attracting Twitterers, as well, including Southwest (290,000), Virgin America (24,000), United Airlines (16,000), Delta Air Lines (7,300) and American Airlines (5,600).
Travel blogger Chris Elliott cited JetBlue and Southwest as successful Twitter users, and AdAge.com reported that the latter’s Christi Day used the social-networking platform to report on an emergency landing for one of the airline’s flights, caused by a one-square-foot hole in the fuselage.
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