Twitter Partners With IBM to 'Transform Enterprise Decisions'

Twitter Partners With IBM to 'Transform Enterprise Decisions'

Twitter and IBM have formed a global partnership that will allow enterprises worldwide to incorporate Twitter data into their decision-making process via IBM tools.

“From a data perspective, Twitter represents an enormous public archive of human thought that captures the ideas, opinions and debates taking place around the world on almost any topic at any moment in time,” writes Chris Moody, VP of business development at Twitter. “This is why we’re thrilled to partner with IBM, a global leader in helping companies take advantage of emerging technologies and platforms like Twitter.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in