Twitter's Latest Experiment: Self-Explaining Hashtags
Twitter brought hashtags to the attention of the cultural masses, and it feels like hardly an hour passes now without seeing a hashtag plastered across a billboard, movie trailer or TV commercial.
However, on Twitter itself, one of the biggest problems with any single hashtag can be figuring out what it actually means. Something like #happy is pretty clear, but what does #rt usually stand for – retweet?
Actually, it’s commonly used for the TV network Russia Today, and it’s exactly this sort of confusion that Twitter hopes to clear up with one of its current experiments: hashtags that explain themselves.
First
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in