Twitter And Facebook Strongly Correlated To Google Search Engine Rankings

If you needed proof that all of your tweeting was helping your website, this study from Searchmetrics should clarify things: tweets, Facebook likes and other social signals do appear to have a large impact on search engine rankings.

Searchmetrics looked at Google UK search engine results for 10,000 selected top keywords, 300,000 websites, and millions of links, tweets and shares.

Facebook is the highest correlated factor when it comes to search engine rankings – even higher than on-page optimization like domain name keywords and traditional off-page optimization like backlinks.

A

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in