Twitter Acquires Video Service; Are Third Party Video Developers In Danger Now Too?

Earlier today, we heard that Twitter was considering building its own video-hosting technology and now we’ve learned they just acquired a video clip company.

Beware, third party video developers. Beware.

All Things D is reporting that Twitter just bought Vine. You don’t know about Vine!? Well, that’s because they haven’t launched yet.

What’s so great about Vine? All Things D shares that the service is different from others – and here’s how:

Usually when you shoot with your smartphone, the camera captures one continuous shot. Some apps offer editing after the fact, some don’t. Vine allows for punctuated recording, capturing video only when your thumb is on the button. Grab a few quick snips of video, and Vine auto-generates a longer cut stitched together from the pieces you’ve captured.

Check out their post to see a few (very short) clips shot using Vine. The clips seem too short to be of any real value – but so did 140 characters initially, right?

So it looks like we’ll soon be adding third-party video developers to the list of folks on the wrong side of Twitter’s “consistent experience” equation.

We wonder if they’ll be removing all third-party image applications and video apps in one fell swoop or if they’ll get picked off one at a time. What’s your best guess?

(image from Shutterstock)

@MaryCLong Mary C. Long is Chief Ghost at Digital Media Ghost. She writes about everything online and is published widely, with a focus on privacy concerns, specifically social sabotage.