Tweet at Home — 4 Reasons To Stay Local

We all aim to reach a variety of followers on Twitter, but who exactly are we looking to reach? We sometimes fail to question who our followers are and why they are following. For example: how many of your followers are from your area? Probably not as many as you had hoped. It is extremely important and beneficial to gain a local following on Twitter.

We all aim to reach a variety of followers on Twitter, but who exactly are we looking to reach? We sometimes fail to question who our followers are and why they are following. For example: how many of your followers are from your area? Probably not as many as you had hoped. It is extremely important and beneficial to gain a local following on Twitter.

Here are four reasons why:

1. Networking: The job market right now is awful, to say the least. Twitter is a great way to network with people in your field from your area. Sure, it’s nice to follow the independent advertising company in Maine, but if you’re in California, that won’t do much for your employment status. Twitter is a great place to connect with nearby professionals: take advantage of it! They may not have a job opening right now, but chances are they have other connections in the field that will. Not to mention, your tweeting skills might make you a great candidate for their future opportunity.
2. To ease your boredom: Imagine you move into a new city and are looking for something new and exciting to do. Local Twitter followers can provide you with some great nearby activities to tackle, as well as restaurants you could have overlooked or information about a new bar opening around your area. Local events are always tweeted about! You’ll be amazed by all the things going on in your area that you had no idea about before.
3. Find others with similar interests: Lets say you are a die-hard Yankee fan from Brooklyn, but all your Twitter followers are Red Sox Fans. It might be fun once in a while to tweet back “my team is better than yours”, but that can get real old real quick. By following those in your local area, you might come across another fellow Yankee fan. This person can now tweet back and forth with you about last nights game, player stats, and best all time Yankee moments. You might even start a live tweet #yankeechat with him and other local Yankee fans every Sunday night!
4. Get a good deal: Following local businesses could also mean getting great discounts. There are tons of places that advertise a percentage off a purchase, a free appetizer, or a buy one get one kind of deal – just by showing the tweet. Not to mention that twitter contests are becoming extremely popular lately. Search hashtag #giveaway with the name of your city at the end and be amazed at how much free stuff is being offered away with the RT of a tweet!

The next time you are searching for new and exciting people to follow, don’t forget about the hundreds of people located in your local city or town. You never know what great opportunity could come from following them!

CJ Arlotta covers the world of social gaming for development firms as well as the average consumer. Currently, he is accumulating more knowledge of the international gaming market to follow and understand what global developers may need to compete with already striving markets.