Trollbäck + Company Launches Digital Division

Trollbäck + Company is no stranger to the digital world. The New York-based creative studio has created immersive graphics for the video wall at the Frank Gehry-designed IAC glacier and recently completed a project for Metlife that involved the 54-foot monitor at the Meadowlands. Now the company has taken its JumboTron expertise one step further and launched a digital division that will specialize in interactive media for advertising campaigns and public installations. “Our work has always been about creating experiences,” says executive creative director Jakob