TM Digital Vet Goes to Richards

NEW YORK TM Advertising chief innovation officer James Hering has left the shop to join independent The Richards Group.
 
Hering, 45, will lead new business efforts at Click Here, the digital unit of Richards. He spent 18 years at IPG’s TM in Dallas, where he led its online marketing, digital content and eCRM efforts. As chief innovation officer, Hering led a 60-person practice.
 
Pete Lerma, principal of Dallas-based Click Here, said he long admired Hering as a competitor and jumped at the chance to lure him by creating the new position of director of new business.
 
“We’ve