Tips for Authors Gleaned From Eve Bridburg & Porter Anderson

In a panel at the O’Reilly Tools of Change Author Revolution conference in New York today, Grub Street founder Eve Bridburg and journalist Porter Anderson discussed how authors can get involved in the promotion of their work and the best way to approach the overwhelming number of social media channels around. “Tactics don’t make any sense in the absence of strategy,” said Bridburg. Here is some advise that we gleaned from the panel.