TikTok Joins Forces With GLAAD for National Coming Out Day

The app will donate $1 to the organization for every #ThisIsMe video through Oct. 16

Video creation application TikTok marked National Coming Out Day Friday by teaming up with GLAAD on the #ThisIsMe initiative in support of LGBTQ youth.

Through Oct. 16, TikTok will donate $1 to GLAAD, up to $50,000, for every #ThisIsMe video, and the app said in a blog post, “TikTok users can show their support for acceptance by creating, engaging with and sharing #ThisIsMe videos. TikTok thrives on original, creative videos, and we’re excited to provide users a place to show their support for the LGBTQ community.”

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