Three Great New Games Grace This Week’s List of Fastest-Growing Facebook Games by DAU

By now, everyone in the game industry knows that Zynga’s new game, CityVille, is growing explosively. But what about Zuma Blitz? The new Popcap game, which was in closed beta until this week, has taken off over the past couple days, reaching second place on our weekly AppData list of fastest-growing Facebook games by daily active users:

Top Gainers This Week – Games
Name DAU Gain Gain,%
1. CityVille 11,555,697 +10,504,044 +999%
2. Zuma Blitz 769,683 +748,594 +3,550%
3. Monster Galaxy 187,912 +161,825 +620%
4. Café World 3,742,255 +160,199 +4%
5. 德州撲克(中文版) 1,321,500 +108,683 +9%
6. Okey 765,698 +80,238 +12%
7. Island God 248,687 +76,503 +44%
8. Texas HoldEm Poker 6,655,654 +67,233 +1%
9. Jet Velocity 3D 65,614 +63,894 +3,715%
10. แฮปปี้คนเลี้ยงหม 555,791 +62,442 +13%
11. Cafe Life 529,732 +59,008 +13%
12. Crime City 866,213 +57,641 +7%
13. It Girl 811,772 +54,801 +7%
14. Birthday Cards 482,811 +49,382 +11%
15. Backyard Monsters 785,539 +42,877 +6%
16. UNO™ 165,158 +39,834 +32%
17. Trial Madness 2 59,430 +38,119 +179%
18. Mighty Pirates 231,892 +36,725 +19%
19. Mynet Çanak Okey 259,147 +34,407 +15%
20. Tetris Battle 337,957 +34,245 +11%

It’s important to note that none of the new games on this list have as many DAU as are being reported, if one thinks of daily actives as players who come back reliably day after day. In their early phase of growth, games like CityVille end up reporting extremely high DAU, since a large proportion of their players only showed up the day before. If CityVille’s stickiness, or percentage of monthly active users that can be counted as DAU, ends up being around the level of FrontierVille or FarmVille, its real count today would be six to seven million DAU (admittedly nothing to sniff at).

Zuma Blitz is based on one of Popcap’s most successful game series, following Bejeweled. The initial growth rate may not last, since PopCap’s initial press burst will wear off, but it’s a great arcade game that should have long-term prospects.

Moving down the list, Monster Galaxy, is a new effort on Facebook from Gaia Online, which is best known for its eponymous kid-oriented MMO. It’s quickly drawing in traffic, perhaps owing to its open, Pokemon-inspired gameplay, although its openness could also hinder monetization, as we covered in our review of the game.

Most of the remaining games on the list are nothing new. With the exception of Zynga, the only developer to get two on the list was CrowdStar, which placed both It Girl and Mighty Pirates with a combined gain of about 90,000 DAU.