This Cruise Line CMO Just Bought Equipment On the Spot at CES

She hopes the tech will deliver an 'enhanced guest experience'

Omnicom’s media network OMD USA decided to change up how it approached CES this year by providing curated tours for clients on the massive Las Vegas trade show floor. Adweek is partnering with OMD this week to get insights into the tours and to find out what tech these big brands are eyeing up.

In Part 1 of our series, we talk with Meg Lee, CMO of Norwegian Cruise Lines, as well as Tracy Quitasol, managing director of OMD.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in