This Ad-Tech Startup Wants to Make App Install Campaigns Less Tedious

Acquired.io has raised $2 million so far

Amid the confusing and complex world of ad tech, one new startup is hoping to take advantage of the fragmented environment and make the manual process of app install campaigns a little less tedious.

Acquired.io, based in the Silicon Valley city of Foster, Calif., is launching with a platform for managing campaigns across platforms like Facebook, Google, Snapchat and various ad networks. The company wants to help developers more efficiently manage a growing number of channels that it says has grown from 700 in 2015 to more than 1,500 in 2017.

The

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