A False Start for The Verge's Super Bowl Ad
Vox Media site takes a page from the DNP, TKTK playbook
For the briefest of moments today, a few lucky folks caught a premature glimpse of something major: The Verge’s 30-second Super Bowl XLIX ad.
The page was quickly taken down, but not before we here at FishbowlNY read the “DNP” headline, the “TKTK” placeholder text and enjoyed the embedded video. The Verge TV ad is *almost* as impressive as the idea that parent Vox Media can afford the very large outlay required for a 30-second Super Bowl XLIX spot.
The ad (we’ve confirmed it will air during the February 1 telecast) is all about how Smartphones are changing everything.
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