‘The Zen of Steve Jobs,’ Video

In September, creative agency JESS3 and Forbes released a 60-page graphic novel about Steve Jobs, called The Zen of Steve Jobs. The book is set in the 80s in the period when Jobs was kicked out of Apple.

The companies have now released a video explaining how the book was made and what they hope to accomplish with it. “In the end what we hope people will take away from The Zen of Steve Jobs is a complex understanding of Steve,” says Caleb Melby, the book’s author, in the video. “You have Apple fans, and you have Apple cultists. I think the difference is that fans are willing to accept Steve the man, whereas cultists are willing to see Steve as a perfect guy, which he wasn’t.”

The digital version is currently available in iTunes. A print version of the book comes out in January 2012.