The Times And The Sunday Times Web Sites Will Put Up Pay Walls

wall_3.26.10.jpgNews Corp.’s The Times and The Sunday Times‘ Web sites will enact pay walls this June, charging readers £1 (a little less than 1.50 USD) for a single day’s access and £2 for a weekly subscription.

As of this May, the publications will each have its own site and will no longer share one Web destination. Registered readers will then be able to enjoy limited-time free access to both sites. The cost of subscription will provide full access to both sites.

News International chief executive Rebekah Brooks hinted that other News Corp. titles may soon place their online content behind a pay wall as well:

We are proud of our journalism and unashamed to say that we believe it has value.

This is just the start. The Times and The Sunday Times are the first of our four titles in the UK to move to this new approach. We will continue to develop our digital products and to invest and innovate for our customers.

Both News Corp. owner Rupert Murdoch and his son, James Murdoch, have been very vocal about stressing the “value” of their publications’ content as they move towards creating more pay walls.