The Ticker: WPP keeps cutting; + Yfrog; Facebook + Nielsen…

Lifehacker: Short-Links and Shares Files, No Hosting Needed

London Evening Standard: Thomson Reuters acquires Hugin

WebProNews: Facebook and Nielsen Look for What Makes Consumers Tick

PRWeek: California High-Speed Rail Authority reissues PR contract

The Business Insider: WPP’s Sorrell: We Can’t Fire People Fast Enough To Keep Up With The Collapse In Ads (WPPGY)