The Ticker: Super Bowl & marketing ROI; Goldman’s reputation; Political Etch A Sketch; Current TV’s CEO; Twitter apologies

Press releaseNYU Stern’s Center for Measurable Marketing (CMM) Releases Study on Conversational ROI™

HuffingtonPostGoldman’s Reputation Falls To Financial Crisis Levels In Wake Of Smith Op-Ed

CBS NewsEtch A Sketch takes center stage in GOP fight

mediabistro.comSo What Do You Do, Joel Hyatt, CEO and Co-Founder of Current TV?

BuzzFeedHow Not To Apologize On Twitter