The Ticker: Journalists using socnets; Apple's PR; Social ROI; Local-social; Health orgs vs. McDonald's
Journalism.co.uk: Journalists increasingly using social media as news source, finds study
AdvertisingAge: What Apple Can Teach You About PR
Forbes.com: Study: Marketers Reporting Social Media ROI of 100, 200, Even 1,000 Percent
ClickZ: Location-Based Marketing: The Convergence of Social and Mobile
KGO-TV (ABC San Francisco): Groups urge McDonald’s to stop marketing to kids
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