The Ticker: Campaigns for women; Top newspapers; Ball State’s PR program; The Verge’s launch; Viral marketing tips

Inside Communications (via Forbes.com)The Secret To Creating Public Relations Campaigns For Women (video above)

Audit Bureau of CirculationsThe Top 25 U.S. Newspapers from September 2011 FAS-FAX

Ball State Daily NewsBall State public relations groups receive accreditation

Nieman Journalism LabThree lessons news sites can take from the launch of The Verge

Social TimesViral Marketing Cheat Sheet: 7 Tips To Give Your Marketing Strategy A Boost