The Ticker: Beach PR; Journo burnout; Foursquare + search; Targeting Boomers; Bloomberg’s schedule

Bradenton Herald</em: Our beaches are just fine; PR pros use Web to get word out

New York Times</em: In a World of Online News, Burnout Starts Younger

Mashable: Foursquare in Talks With Major Search Engines

Advertising Age: Nielsen: This Isn’t Your Grandfather’s Baby Boomer

New York Post: RSVP to me, Mayor Mike! Bloomy gets 1,963 invites in 2 months