The Struggle Over Google+'s Relevance Continues

The struggle continues over the relevance of Google+ and whether or not you should use it. And the new data on the platform isn't so flattering ...

I’m on the record as not being a fan of Google+. Google employees that I know are not fans of Google+. SEO Practitioners are not fans of Google+. Want to know why? Because none of us were ever given a choice about our involvement with Google+. If you use Gmail or YouTube, you’re automatically counted as a user of Google+ whether you set up a profile or not. In fact, you now need it to comment on YouTube videos.

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