The social network’s research arm found that Facebook users chatted about Patrick Mahomes, the New Orleans Saints, Tom Brady and the National Basketball Association’s Golden State Warriors last month.
Brady, the Saints and the Los Angeles Rams were also sports Hot Topics on Instagram.
Meanwhile, the Golden Globes and Lady Gaga dominated entertainment chatter on both social networks, but led Instagram.
Finally, in the food and drink category, Facebook users followed up their chicken salad with chocolate cake, while Stella Artois was the beverage of choice for Instagrammers.
Facebook IQ measured subjects that drove disproportionately high volumes of discussion on both social platforms, marking the latest in a Facebook-Adweek Hot Topics monthly series that began in 2015.
Check out the data-based graphics below to learn more about recent, topical social trends: