The Great Snapchat Egg Hunt in Augmented Reality Is Under Way

Snapchat Friday introduced The Great Snapchat Egg Hunt, a Snap Map-based game that gives users until April Fool’s Day—9 a.m. PT April 1/midnight ET April 2—to collect as many eggs as they can.

Here’s how it works: Starting Friday, users in the U.S. and Canada will start seeing decorated eggs on their Snap Maps, “hidden” in public locations such as coffee shops, shopping centers, airports, college campuses and amusement parks.