The defending National Basketball Association champions obliterated the competition on Facebook, Twitter and Instagram in April, as the Golden State Warriors were tops in the league in likes and comments on all three platforms, according to social marketing firm Unmetric.
The Milwaukee Bucks also posted a strong April, leading Twitter and Instagram in growth and Facebook in engagement.
Unmetric examined its cross-channel reports for all 30 NBA teams from April 1 through 30, and it also found that:
- The Los Angeles Lakers not only failed to qualify for the playoffs, but the team also surrendered its months-long hold on the top audience size on Facebook and Twitter.
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