The Dodo, A New Site Focused on Animals, Taps Into Our Love For Our Fuzzy Friends

The CEO and EIC of the new site for animal lovers says passion for the cause is here to stay.

the dodo tweetThe Dodo is back from extinction. At least in digital form.

The new site, The Dodo has launched, “a community-driven destination that’s committed to understanding, celebrating and helping animals.” For this site, “anyone can be a contributor,” though there is also an editorial staff. According to the press release we received, contributors will have the power to create content, pull things from social media, and add items with the hashtag #thedodo.

And based on a glance at the site’s homepage, we’re talking about more than just cat videos and baby animal webcam footage.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in