Tess Gerritsen Promo Cards Give Bonus Features

This promotional card was given out in Thrillerfest bags to promote Tess Gerritsen‘s book Ice Cold.
It is a great way to promote a print book and eBook by giving away exclusive interactive features. The card includes a website address and a promo code for free downloads. From the card, “get an exclusive, behind-the-scenes peek into Tess Gerritsen’s books and the new Rizzoli & Isles series starting on Monday nights this July on TNT.”