Target Asks Customers Not to Bring Guns to Its Stores
Gun control group praises decision
Target is asking customers to refrain from bringing firearms into its stores, via a blog post on its corporate website.
Target "respectfully request[s] that guests not bring firearms to Target—even in communities where it is permitted by law."
Gun control group Moms Demand Action for Gun Sense in America praised the decision, reported Bloomberg Businessweek, saying "Like Chipotle, Starbucks, Facebook (FB), Jack in the Box, Sonic (SONC), and Chili’s (EAT), Target recognized that moms are a powerful customer base and political force—and you can respect the 2nd Amendment and the safety of customers at the same time."
The Michael Bloomberg-backed group put pressure on Target to change its policy in states where open carry is legal via a Twitter campaign and petition which received nearly 400,000 signatures.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in