Stunning Revelation: Rich Spend More Time Online, Even on Cell Phones
The new Affluent Survey from Ipsos Mendelsohn has found that as the rich get richer, they spend more time online, Adweek reports. The study found that the affluent spent 23.4 hours per week online; the number rises to 27.4 hours per week for those who earn more than $250,000 per year.
The study also found that the same trend applies to mobile devices. “While 40 percent of affluent households use hand-held devices to access the Internet, the percentage rises to 57 percent among those in the $250,000-plus bracket from 34 percent for those at the $100,000-149,999 level.”
Ipsos
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