Study: Millennials Believe in the Transformative Power of Social Media

Eighty-five percent of millennials think it’s their generation’s responsibility to change the world, 61 percent think social media is the “new power of youth,” and 70 percent believe social media is a “force for change.”

The study also found that 55 percent of millennials think women will power the change that happens in the world, 62 percent said “less consumption” will solve some of the world’s problems (about half of respondents believe they have more power as consumers than voters), and 40 percent think that businesses have greater abilities for doing good than governments.