STUDY: 50% of Kids Use Social Media Before They Turn 10

shutterstock_143073166

This is alternately informative and disturbing: a new study by UK Internet safety non-profit Knowthenet found that a majority of children begin using social media before they even turn ten years old.

The top networks they use, in order: Facebook, WhatsApp, BBM (it’s a British thing) and Snapchat. So maybe our society is a little too social? Also:

“The poll found 21 per cent of children had posted negative comments, starting from an average age of 11, and 26 per cent had ‘hijacked’ another person’s account and posted without permission.”

Pre-teen

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in