Stanford University offering course in Facebook application design this fall

Stanford students will find a new addition to the Computer Science department’s course offerings this fall:

CS 377W
“Create Engaging Web Applications Using Metrics and Learning on Facebook”
3-5 units
Tues & Thurs: 2:15 – 5:05

Although the Facebook Platform only launched three and a half months ago, Facebook marketing guru Dave McClure and BJ Fogg, Director of Stanford’s Persuasive Technology Lab, have teamed up to lead an experimental new course in Facebook application design.

The course will actually not focus on the technical aspects of Platform development, but rather it will bear the thumbprints of McClure’s passion for startup metrics and Fogg’s focus on designing persuasive and engaging user experiences.

Fogg and McClure hope to attract students from various departments (including the business school), and students will work on small teams to create three projects throughout the quarter.

Here’s the Facebook group for the class, which has over 280 members.

Kudos to BJ and Dave for setting up such an innovative course so quickly. If I were still a Stanford student, I would rearrange my schedule to take this class. I bet they’ll probably have to find a bigger lecture hall after the first class meeting to accommodate the interest!


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