Stacy London, Sprint Launch Fashion Phone Site
Fashion-guru Stacy London partnered with Sprint to launch a new site that helps people decide what mobile phone best fits their personality (www.sprint.com/mymobilestyle).
The site aims to help both shoppers and gift-givers, because “the mobile phone is literally the one accessory that you display in public every single time you go out…Sprint understands that mobile phones are a major reflection of who you are.”
London worked with Sprint to create seven style categories, such as fashionistas, music lovers, sports fanatics, and business-savvy, with a selection of Sprint phones that suit each personality.
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