Sprout Publisher Lets Brands More Easily Share Interactive Content on Facebook

Sprout, which already offers an all-in-one Facebook marketing solution for companies, has made it a little easier for any fan page administrator to connect with his or her brand’s followers, with the release of Sprout Publisher. The new application offers page administrators a way to create coupons, event notices, news flashes and more directly from the Facebook page. The interactive content can then be published into fans’ news feeds, where they’ll be able to see and spread it without having to add an application.