Sports Illustrated Turns 62

Things have changed since 1954.

Cp-9cmxWIAAjLI_Happy birthday to Time Inc.’s Sports Illustrated, which hit newsstands for the first time on Aug. 16, 1954.

SI’s first issue—available for a cool 25 cents—featured an article about boomerangss, lots of ads for alcohol cigarettes; and a section titled “A Quick Quiz on Sport,” which asked readers to identify an object that was ran over by a car (it was a football).

Not bad for a first run.