Spinning a Blog Sale

As you may have heard, Gawker Media head Nick Denton sold some blogs today. For real this time.

FishbowlNY has been all over the news, speaking with Gawker Media managing editor Noah Robischon, who could not confirm the fate of freelancers at Gridskipper, Wonkette, and Idolator.

On a related note, we’ve always known Silicon Alley Insider’s Peter Kafka to have a high “bullshit censor.” He analyzed the different spin tactics:

You can interpret this two ways. Either Denton is dumping three weak sites to concentrate on his strong ones, or he’s worried about the online ad market in the face of a looming recession.

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