Spin the Agencies of Record

Volvo Cars has chosen Waggener Edstrom as its first US AOR to, in the words of the press release, “drive the innovative brand into the future.”

The client was reportedly impressed by the agency’s knowledge of industry tech, best characterized by a report titled “Insights: Government Leader Opinions and Priorities for Transportation Infrastructure, the Connected Car and the Path to Autonomous Car Travel” which appeals to us because we’ve always loved the idea of eating and (not quite) driving at the same time.

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Smoothie destination Jamba Juice signed Finn Partners as its PR and social agency of record.

The purpose of the ensuing campaign will be to promote “whole food blending and juicing”, which may take place somewhere other than one of the brand’s 851 worldwide locations.

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