Spin the Agencies of Record

Loews Regency Hotel in New York City chose the Susan Magrino Agency as its PR AOR in anticipation of a January 2014 re-opening following a top-down $100 million renovation.

While we have no idea what the new facade will look like, the chef at Loews Regency’s as-yet-unnammed “concept” restaurant will be Dan Silverman, formerly of the Standard Grill in the André Balazs hotel of the same name. (And yes, we’re already salivating.)

Susan Magrino also landed interior design firm Meyer Davis Studios and Hammacher Schlemmer, a mail order gift company that claims to be America’s oldest catalog publisher, sells products like “the authentic 1966 Batmobile”, and resembles a Bizarro World cross between Brookstone and the J.

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