Spin the Agencies of Record

“There is no sincerer love than the love of food.” – George Bernard Shaw

Late July Organic Snacks, Barnstable, Mass., has selected Haberman to handle the fast growing, family-owned company’s social marketing expansion and new 2013 campaign. Late July is celebrating its 10th year of making great tasting organic, non-GMO snacks that the whole family can enjoy.

“Like Late July, Haberman is an independent, founder-driven company with a passion and a purpose, so we felt an immediate bond,” said Nicole Bernard Dawes, co-Founder and CEO, Late July Organic Snacks.

“Haberman understands the meaning and importance of real, great tasting food — with its depth of experience in the organic food category, we know Haberman shares our beliefs and understands our vision. We’re thrilled to have the agency communicate our message to more consumers in an impactful and meaningful way.”

“There is always safety in valor.” – Ralph Waldo Emerson

Diono, a leading maker of innovative child car seats and travel accessories, has named Current, owned by the Interpublic Group of Companies, its agency of record for public relations. The agency will support Diono in its efforts to raise overall brand awareness, as well as promote new products and partnerships in several markets around the world.

Formerly known as Sunshine Kids Juvenile Products, Diono designs, manufactures and markets travel solutions for families on-the-go. With inventive product designs and unparalleled safety testing, Diono products conveniently secure and protect children through every stage of their journey. Diono is regularly recognized by consumer and trade organizations for its unique functionality and thoughtful design.

“Food is our common ground, a universal experience.” – James Beard

WORKHOUSE one of the country’s leading public relations and integrated creative agencies, today announced that it has been selected as Agency of Record by Nolita’s Plan B, an exciting new tapas venture from Masala Times owner and former Earth Nightclub founder Hemant Phul. Plan B is located on 244 Mulberry Street in New York City.

The Nolita hot spot serves an irreverent spin on Basque and Catalan taps in an airy, sky lit room that combines the beautiful urban decay of metropolitan Spain with octopus specimens in jars, taxidermy roosters, Gaudi inspired ironwork and horeside banquettes.

“If a building looks better under construction than it does when finished, then it’s a failure.” – Doug Copeland

LarsonO’Brien Marketing Group has been selected to provide public relations services for Hufcor, Inc., the world leader in the manufacture and distribution of flexible space management solutions.

Based in Janesville, WI, Hufcor manufactures operable partitions, moveable glass wall partitions, vertical lift partitions, accordion partitions and bi-fold doors for domestic and international clients. Its innovative products provide solutions for facilities that require acoustical separation and flexible space division, such as hotels, schools and religious buildings.

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