Spin the Agencies of Record
Chief Executive Group, publishers of Chief Executive magazine, have chosen Fastlane Communications as its AOR. The firm will provide PR, event, and editorial design services.
JCPenney has chosen DKC for “fashion and editorial outreach” after a competitive search, according to PRWeek. The retail company also chose PMK*BNC for PR services earlier this month, but neither is acting as AOR.
Twice as Warm, an organization that matches clothing purchases with a donation to someone in need, has chosen Uproar PR as its AOR.
IDQ,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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