Spin the Agencies of Record

Silverpop, an email marketing company, has chosen Crenshaw Communications as its AOR. The firm will provide social media services, conduct media outreach, and raise awareness for the company’s execs.

Cramer-Krasselt’s Chicago office has been chosen as advertising and PR AOR for Cedar Fair, a chain of regional amusement parks. The firm will work on branding, advertising, media buying, social media, and strategy. Work will debut in the spring.

Sun Chemical has once again selected Eric Mower & Associates as its AOR. EM&A began working with the printing ink producer in 2007. The firm is working on a rebranding for the company as well as other marcomms services, including ad and brochure creation and trade show support.

Denver-based Cohn Marketing has added four clients to its roster: Galleria DallasSerramonte Center, a California shopping mall; Lerner Enterprises, a D.C. real estate developer; and RK Mechanical, a contracting company.

National recruitment company Kavaliro has chosen Uproar PR as its AOR. The firm had worked on a short-term media relations campaign before it was selected.