Spin Is Lost


We’ve been known to skewer Spin magazine from time to time, particularly when they stray away from coverage of what made the magazine one of our favorites in the mid-1990s: music. We haven’t done that lately, mainly because they’ve gotten back to covering music, Johnny Knoxville covers notwithstanding.

Today, though, Spin.com is treating the fake band on Lost as a real one, featuring DriveShaft as its “coveted ‘Band of the Day.'” (If it is, in fact, “coveted,” we’re sure real bands won’t mind.)

Spin, of course, is not the only media outlet to enable — or fall victim to, your choice — Lost‘s viral marketing mash-ups.

FishbowlNY’s Spin Coverage:

  • Spin Drops Sex Columnist
  • Mojo Joins Paste In Making Spin ‘Exclusive’ Less So
  • UPDATE: Spin‘s Thom Yorke ‘Exclusive’ Becomes Less So With Paste
  • Spin‘s First Issue After Pemberton Promotes Yorke ‘Exclusive’
  • Spin Editor Andy Pemberton Resigns
  • Pemberton’s July Editor’s Letter Offers No Hint Of Spin Exit
  • UPDATE: Spin‘s Pemberton Says He’s ‘Still Here’; Sources Say ‘Still Done’
  • Breaking: Pemberton Out At Spin
  • Andy Pemberton Spins Changes in Editor’s Letter
  • Spin‘s Newest Hire? The ‘Madame of Punk Rock Porn’ of Course
  • Killing Yourself to Leave Spin: 100% of a True Story
  • More Spin Moves Spun Out
  • Spin‘s Obligatory ‘We Got Sold’ Meeting?