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Audio platform SoundCloud is getting into the profile verification business.
SoundCloud said in a blog post Tuesday that blue checkmarks will now show up next to the names of verified creators on their profiles and in search results on the platform, with the aim of enabling creators to stand out and maintain their authenticity and helping businesses identify those artists.
The program kicked off Tuesday with eight of SoundCloud’s top performing artists, including Billie Eilish, Wiz Khalifa and Trippie
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