Report: Timeline For Pages Ups Facebook Post Engagement By 13 Percent
Use of timeline for pages has led to a 13 percent increase in post engagement on Facebook, according to a new study published by London-based analytical marketing tool Sotrender.
Use of timeline for pages has led to a 13 percent increase in post engagement on Facebook, according to a new study published by London-based analytical marketing tool Sotrender.
Researchers from Sotrender analyzed 5,000 Facebook posts created by 130 of the largest brands in the United Kingdom for the last two weeks in February and the last two weeks in April, finding that an average of 179 Facebook fans responded to posts after timeline for pages was introduced, versus 158 before.
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